1.3 The Australian Privacy Principles govern the use of "personal information", which is information or an opinion about an identified individual or an individual who is reasonable identifiable. It need not matter that the information is correct or not or whether it is recorded in a material form or not.
2.1 Your Personal Information
Personal information collected and held by us about you, may include:
If you choose not to provide us with your personal information, we may not be able to provide you with the services and/or products you require, or the level of service on which we pride ourselves.
2.2 How we collect personal information
We collect personal information in a number of ways, including:
2.3 Website tracking
We may collect cookies from you about your visit to our website to help us to improve our website, deliver advertised content which is relevant to you or be used to track the effectiveness of our ad campaigns on third party websites. Cookies are small information files which are sent to your computer's hard drive or mobile device when you visit a website and it will recognise your device on future visits. For example, we may collect the time of your visit, whether you have visited our website previously, whether you used a search engine to find us and some geographical information. For information on disabling these cookies, please go to the privacy settings section within your browser
Google Analytics Advertising Features
We use analytical web tools such as Google Analytics, a web analytics service provided by Google. We use Google Analytics to collect information on how visitors use our website and where visitors have come to our website from for us to better understand how to improve our products and services, to improve our website and to advertise our products and services to you. In addition to the session cookie, Google Analytics uses other data collection methods such as appending query strings to an image request. We store the data generated by Google Analytics securely
In addition, our website also uses Google Signals, which is a service also provided by Google. Google Signals compiles for us data on Google users' cross-device behaviours for Google users that have enabled personalised advertising in their Google accounts. These data reports show for instance which devices users used to click on an advertisement and which devices users used to make purchases of our products. We use these data reports to improve our products and services, to improve our website and to advertise our products and services to users.
You can opt-out of the Google Analytics Advertising Features through Google Ads Settings, Ad Settings for mobile apps and the Google Analytics Opt-Out Browser Add-on.
For more information on the use of Google Analytics, including how to opt out, visit https://support.google.com/analytics/answer/2700409?hl=en&utm_id=ad.
We also use the "TikTok pixel" which is a data collection tool provided by TikTok. The TikTok pixel provides us with information about visitors that come to our website via the campaigns we run on TikTok. With the use of TikTok pixel, we can deliver advertised content targeted to TikTok users who have expressed an interest in our products and services. TikTok Pixel also supports our market research and analytics purposes as it allows us to assess the effectiveness of our TikTok Ads by seeing the number of users that visit our website after clicking on our TikTod Ads.
You can reject the data collection by TikTok pixel by clicking on the opt-out option on your ad privacy settings by visiting https://myaccount.google.com/u/0/privacy?pli=1#ads
For more information on the use of TikTok pixel, visit https://ads.tiktok.com/i18n/official/policy/business-products-terms
Other External Service Providers
We also use other external service providers for the following purposes:
Your personal information may be used in order to:
We may contact and communicate with you either via telephone, post, facsimile, email or SMS. We may also contact you via our website and social media accounts.
3.2 Direct marketing
We will not direct market to you unless you have been given an opportunity to opt out of receiving future direct marketing communications or unless you have otherwise consented to direct marketing. If you do not want to receive such offers from us or do not want us to disclose your personal information to our related entities for marketing purposes, you can opt out at any time by contacting us using our contact details provided below. We do not use or disclose sensitive information for the purposes of direct marketing.
3.3 Social Media
We may also, from time to time, use social media platforms to deliver targeted advertisements to you or others who we consider may be interested in our products or services.
For example, we may aggregate your email address together with the email addresses of others, locally hash such data, and transmit the resulting hashed data to third parties including but not limited to Facebook for the purpose of creating "Custom Audiences" (where targeted advertisements are sent to people on Facebook who have already been on our website), and "Lookalike Audiences" (where targeted advertisements are sent to people on Facebook who have similar characteristics to people on our customer list).
We may disclose your personal information to organisations outside of the Company. These organisations may include:
Those entities are not authorised by us to use personal information for anything other than the purpose for which we supplied that information to them. We may also disclose personal information where you consent to us doing so. That consent may be written, verbal or implied from your conduct.
4.2 Disclosure to overseas recipients
Our related entities and some of our service providers (including information technology service providers) may be located overseas and, as a result, personal information collected and held by us may be transferred overseas. The countries in which these recipients may be located will vary from time to time, but may include China, United States, United Kingdom, Thailand.
When we disclose your personal information to an overseas recipient, we will comply with the Australian Privacy Principles at all times.
The Spam Act 2003 prohibits us from sending you any commercial electronic communications, such as texts and emails containing marketing offers, without your consent.
So in line with our commitment to technology (but within the parameters of the law), we like to accommodate customers who want to be contacted electronically. We might send you communications for any of the purposes mentioned above.
When we collect your personal information, we might ask you for your mobile phone number or email address. When you provide these details, we'll also request your consent for us to use these details for commercial electronic communications. Whenever such messages are sent, we'll always provide you with the option of opting out of receiving similar communications in the future within the message.
The Do Not Call Register Act 2006 prohibits the making of telemarketing calls (as defined in the legislation) to numbers listed on the Do Not Call Register. In line with our commitment to corporate compliance, we will only contact numbers that appear on the Do Not Call Register in the limited circumstances allowed by the Do Not Call Register Act 2006 and the Telecommunications (Do Not Call Register) (Telemarketing and Research Calls) Standard 2007, such as where you have given us the requisite consent to do so. Where you give us express consent to contact you by phone, we'll deem it to be supplied for an indefinite period for the purposes of the Do Not Call Register Act 2006, unless otherwise advised or withdrawn by you.
We may hold your personal information in a number of ways, including:
Where it has been collected from our or your agent, or our service providers, they may also hold copies of your personal information. We may combine personal information we receive about you with other information we hold about you. We will store your personal information in a secure environment. It is protected by a combination of physical and technological measures. We have taken all reasonable steps to carefully protect your data from loss, misuse, unauthorised access or disclosure, alteration or destruction. If you want more information about the way we manage the information we hold please contact us as we would be happy to provide you with further information on our processes. Our contact details can be found at the end of this document.
7.2 Help us ensure we hold accurate information
We take reasonable precautions to ensure that the personal information we collect, use and disclose is accurate, complete and up-to-date. However, the accuracy of that information depends to a large extent on the information you provide. We recommend that you:
7.3 You can access your personal information
You have a right to access your personal information, subject to some exceptions allowed by law. If you would like to access your information, please let us know. You may be required to put your request in writing for security reasons and we may charge a fee for searching for and providing access to your information.
The Company provides access to other sites by way of hyperlinks from this web site. These other sites are not subject to the Company's privacy standards and procedures. You should make your own enquiries as to the privacy standards for each linked site.
10.1 How to contact us
If you wish to notify us of your new contact details, update your personal information, opt out of direct marketing, make a complaint about a breach of privacy or have any questions in relation to the accuracy of your information or privacy, please contact our Information and Privacy Officer by:
10.2 Making a complaint
If you believe that we have interfered with your privacy in our handling of your personal information, you may lodge a complaint. We will attempt to resolve your complaint in accordance with our internal complaints resolution process.